SEO Services

Snap Design Search Engine Optimization Services:

Initial Consultation & Keywords
In order to optimize your website, you need to ask yourself 3 questions:
1. How are people searching for my products and/or services?
2. Which sites are winning for those searches, and why?
3. Which keyword phrases can I win?

After you've identified a number of search phrases that are potentially winnable, you are ready to create a search engine optimization plan for your website.

Our technical staff begins by checking the current status of your website to ensure that the optimization process will not be encumbered by any unforeseen problems of function. Then, using manual searches as well as custom research software, an optimizer on our staff will take the gathered data and create a list of the most highly trafficked and targeted words in your industry - and consult with you to choose the final keywords.

Content Creation
After a list of keywords has been generated for your website, it is passed along to our content writers, who create unique content. Using their training and experience, our writers will ensure that your copy utilizes the keywords in accordance with the right densities and marketing of your site. In addition, they will consult you before getting started on your content to be confident that the essence of your site is not compromised.

Website Redevelopment
Our optimization engineers will work with our copy writers to integrate the optimized content within your site. Our technicians will redevelop your site to optimally communicate your keywords with search engines. Moreover, all aspects of your site, including its architecture, meta tags, alt tags, graphic-text, internal link structure and sub-pages will be modified to be spider friendly and best meet search engine algorithms.

Link Development
One of the major variables in attaining high rankings is developing incoming links from other sites that are well established and have commonality with your site. As a major part of the service that we offer, link development is absolutely essential to the success of your site and can be done in various ways. One-way links from directories and other related sites (i.e. blogs), Reciprocal Link Exchange with related sites, fee-based directory submissions and targeted link buys (PPC) are all effective ways of developing quality links in high quantity.

Submission
After the optimization process is complete, we will submit your site to all the major search engines and directories, including Yahoo, AltaVista, HotBot, AllTheWeb, Google, AOL, iWon and Netscape, MSN, Lycos, Teoma, AskJeeves and DMOZ (Open Directory). In addition to these submissions we can add fee based campaigns such as Yahoo Directory, PPC management, etc. We can also create sitemaps to submit to directories if you site contains indexing issues.

Reporting
Before we start the optimization process, it is essential for us to run a ranking report to show where your site ranks with the various search engines. Once this process is complete, we send you the report so you can see the results. Once optimization is complete, we run reports again every 30 days to check on the progress of your site - you will be updated on these monthly ranking report results via e-mail. In addition to the monthly ranking reports, our staff runs weekly search engine monitoring to verify that your site has not been dropped by any of the major search engines.

Get a SEO pricing quote! info@snapdesignmarketing.com